Overview

Creating eye-catching visual displays for the windows and interiors of shops and department stores, designed to maximize sales

Having good products is only part of the key to a successful retail outlet. Drawing people in by using visual appeal is also important. 

The visual merchandiser creates a positive atmosphere for customers, creating a brand look that is creative, eye catching, and drives sales. 

They need to understand the target market for both products and outlets, have a good sense of design to implement a brief, and show careful attention to detail.

Visual Merchandising could be for you if you like:

Being creative

Artistic

Designing and bringing projects to completion

Career options

Entrepreneur

Retail Sector 

Design and Display Industry

© 2020 WorldSkills Ireland